The avocado is gaining popularity among beauty specialists, as its use has increased in formulas for skin care. "The use of avocado has great importance because of the quantity of vitamins and minerals that it has" explains Paola Vasquez from " Palta Hass”, and rightly so, since recent studies undergone in the United States showed that the avocado is the fruit that has the greatest quantity of vitamin E, great moisturizer and antioxidant.

In saying this, the avocado is able to delay ageing, reduce the effects of UVA rays and helps prevent cardiovascular diseases. "All of this is possible because of the vitamins produced by the avocado that are a powerful antioxidant that neutralizes the action of free radicals", mentioned Vasquez.

The Avocado contains a variety of nutrients, including vitamins C, B6 and E, of which it has been confirmed that they help to reduce wrinkles, moisturize, cleanse, exfoliate and enriching the skin.
In fact, researches undergone by the University of California, Los Angeles, showed that the avocado has more vitamin E than any other fruit. Vitamin E is an antioxidant of high potential known for delaying the aging process and reducing the harmful effects of sun exposure, as well as it helps to aid in the prevention of cardiovascular diseases.

Thanks to its high content of vitamins A, C and E, this fruit has become raw material for many cosmetic formulas, to provide hydration, antioxidants and anti-ageing agents, as the skin requires.

Not only does the avocado provide nutritional benefits, but also its high in contents of vitamins, minerals and water has also earned for it recognition in the cosmetics industry, which is increasingly incorporating the avocado in its extracts and natural formulas giving birth to the nowadays popular Phytocosmetic.